Pixel, Light & Sound, his three-note mantra, echoes through every medium he touches, from the New York broadcast industry to five million Ford vehicles humming down the highway. His team created Ford’s first branded sonic strategy, enabling global teams to compose audio holistically across vehicles and communication touchpoints.

A motion-graphics pioneer, Brian has an editor’s eye for rhythm, carving light cues into milliseconds and bending sound to trigger emotion. That instinct evolved into a multisensory architecture at Ford, where he built the company’s first cross-platform language aligning HMI, ambient lighting, and sound into one fluent system. User testing showed a 40% jump in driver task clarity, proving intuition can outperform instruction.

Brian’s process is kinetic: sketch it, prototype it, code it. Recently, his communicative lighting work earned a Henry Ford Technology Award. Meanwhile, his welcome sequences now greet over a million Lincoln and Mustang drivers each morning.

Today, Brian moves between functional fine-art sculpture and consulting on spatial UX for brands that want their products to breathe. Whether choreographing a cabin’s startup or coaxing sound from steel and thread, the through-line stays the same:

Illumination. Rhythm. Design. Bring the product to life.