I am a force multiplier.

With 20+ years running a New York City creative agency and 8 years inside a global automaker, I bring vision, strategy, and execution to every creative challenge. From brand campaigns to multisensory ecosystems, I help move from idea to launch without losing the spark.

I work across disciplines—design, motion, sound, live action, and interface—connecting them into systems that feel whole. With an editor’s instinct for rhythm and a strategist’s sense for scale, I create order from chaos and deliver work that resonates.

My teams don’t just ship assets.
We build creative systems — designed to scale, adapt, and endure.

What I do:

• Experience strategy for complex ecosystems

• Creative direction for campaigns, products, and platforms

• Multisensory design systems (sound, light, motion, interface)

• Prototyping and vision storytelling

• Cross-functional team leadership and alignment

• Translating brand values into emotionally resonant experiences

Who I work with:
Visionary teams, founders, and brands ready to go beyond products—building experiences and systems people can feel.